Who we are
Meet the team
Horak Insurance Brokers is a family-run business with the motto:
“Let our family look after your family!”
This is a family of good standing and integrity as acknowledged and accredited by all major insurers.
Our business has a long history and a reputation for good service of satisfied clients. Most of our clients have become personal friends of the Horak family. Numerous awards have been made to our members for quality service rendered. Horak Insurance Brokers is highly regarded in the insurance industry. Our aim, apart from good, reliable service, is to provide continuity. Therefore you will never be seen as just a “number”, but always be a valued client, assured of our personal service.
AJ has over 55 years experience in insurance and is a licensed PPS advisor. He is a registered Medical Aid and Life Assurance broker, being a member of the IBC (Insurance Brokers Council) and IFP (Institute of Financial Planners).
AJ’s qualifications are extensive and include the CFP (the highest qualification available in the industry) which he obtained in 1982.
AJ has been awarded the Sanlam Diamond Award 19 times, being their highest award, as well as numerous other awards.
AJ specialises in PPS benefits, estate planning, wills and trusts and business assurance.
Sanet, AJ’s daughter, has over 28 years experience and is completely qualified to handle your short-term insurance needs. She has obtained her Multi Mark III certificate for commercial insurance and is also an accredited life broker.
Sanet, has first hand knowlege of underwriting and claims settlement and has received awards for quality service, low claims ratio and good, sound business.
Sanet has an excellent business reputation and is energetic and keen to become your personal broker.
In family tradition, AJ (junior) has already over 26 years of experience in his life insurance and short term insurance. AJ (junior) specialises in corporate schemes, pension funds, medical aid schemes and provident funds. He is an accredited short term insurance and life insurance broker.
Jenny has been JS’s personal assistant and right hand for the past 25 years.
She is very trustworthy, helpful and loyal. You can depend on her to sort out your request in due time. She is responsible for all appoinments, new business related queries, underwriting and peremium positioons. She deals with all high network clients regarding queries and information.